Search Manager - Latin America Small Business-090003L4

Search Marketing Manager - LA Online Small Business Dell has a track record for employing and developing the very best professionals in the industry.  We invest in employee development training to achieve the industry's highest standards. 
The person in this role will manage overall Search activities including Natural Search, Paid Search as well as Search Engine Optimization. The candidate will work with internal Dell teams to improve search results within Dell.com.  The main responsibilities for this critical role is to maximize orders and revenues through Search Marketing in key regions that include Brazil, Mexico, Colombia, Chile, Argentina and other LA countries. 
The successful candidate needs to have demonstrated their ability to perform in a fast-pace environment in previous role(s) and must have an understanding of the online business and online marketing.

Principle Duties & Responsibilities - Work with the On-Line team, the planning team, the local sales teams and the wider teams to set challenging but realistic quarterly Paid Search targets for the online business in the relevant countries. - Provide daily/weekly/monthly assessments of country Paid Search performance, address gaps or overages in business performance and take corrective actions to address any deficits. - Provide daily and weekly accurate outlooks to the business. - Regularly communicate with the key stakeholders of the business in a professional and meaningful manner. -Own and drive daily and weekly Paid Search changes and Optimization by working closely with search sites and agency teams. Seek continuous feedback from other business team regarding keywords to use and find new keywords to constantly try new words to increase market share and achieve higher revenues. -Monitor the Search Budget, make appropriate changes in daily limits to make sure budget is spread throughout the quarter. Continuously monitor CPC and Competition on high performing keywords. - Identify/address landing page effectiveness, structure and site flow (traffic flow, leakage, consideration, conversion, convergence and landing page effectiveness) - Candidates should possess working knowledge of P&Ls, with 3+ years of online business experience. Marketing experience and a proven track record in Dell are preferable. Finally, the individual should have the ability to work in team/cross-functional settings. - Candidates should possess working knowledge of P&Ls, with 3+ years of online business experience. Email Marketing experience and a proven track record in online marketing is preferable. Finally, the individual should have the ability to work in team/cross-functional settings.

KNOWLEDGE, SKILLS, AND ABILITIES: - Search Marketing background -Experience with working with Google Adwords, Yahoo Search, Writing Ad copies - Think outside the box creatively - use creative and marketing skills to develop best in class Paid Search Ads - Ability to multitask/run multiple activities concurrently.  Effectively handle multiple ad-hoc requests/projects. - Excellent attention to detail. -Ability to deal with ambiguity and multiple direction changes. - Excellent communication skills - ability to effectively communicate at all levels of the organization - Strong team player and supporter - Strong knowledge of the Dell product lines - Fluent in English, Spanish and Portuguese - General Marketing and web knowledge. - Bachelor's Degree required.  MBA Preferred

To apply, click here:
http://www1.la.dell.com/content/topics/global.aspx/corp/careers/jobsearch/default?c=ar&cs=en&l=es&s=corp#top&src-JB11563